Retail and the customer

Stores, warehouses and restaurants built by people who obsessed over price and the customer.

8 books

Step 1
Sam Walton: Made in America
Sam Walton
The book the show keeps coming back to.
Amazon
Step 2
Sol Price
Robert Price
The man who pioneered the warehouse club, and inspired Costco.
Amazon
Step 3
Becoming Trader Joe
Joe Coulombe
Joe Coulombe on inventing a very different grocery store.
Amazon
Step 4
Leading by Design
Ingvar Kamprad
Ingvar Kamprad and the frugal culture behind IKEA.
Amazon
Step 5
This is Amancio Ortega
Covadonga O’Shea
The founder of Zara and his fast, vertical model.
Amazon
Step 6
Grinding It Out
Ray Kroc
Ray Kroc on turning one burger stand into McDonald’s.
Amazon
Step 7
Built from Scratch
Bernie Marcus and Arthur Blank
The founders of The Home Depot tell it themselves.
Amazon
Step 8
In-N-Out Burger
Stacy Perman
A family burger chain that chose to stay small and private.
Amazon